What Can the MarCom Lab do for You? You Name it!
Marketing/Public Relations - Can't I just aim and shoot?
Finding your place in the market demands some serious thinking. What is your brand, your identity? Who are you targeting? Who is your competition? These are just a few of the things you need to think about when developing your marketing plan. Are you wondering how you can leverage a recent development with a service or product? Is a key sale driving you in a new direction? The MarCom Lab will ask all the right questions to tell a story that demands attention. It is all about making the phone ring, and we can help you bring those leads in, and then nurture your prospects over the long haul to produce results.
Email Marketing
Sharing a little bit of your knowledge can go a along way. Your experience gains and keeps the attention of your clients, prospects, business partners, and vendors, and ultimately sells your product or service. If you have access to email addresses, and permission to use them, get ready to use one of the most powerful tools in marketing. Visit my Email Marketing page to learn more.
Copywriting - Its not the Graphics?
True, eye-catching photos and illustrations can definitely draw your customer in, but well-crafted words keep their attention, and drive action. The MarCom Lab can help create the perfect blend of marketing and descriptive copy that defines your business and sells your service or product before you can even open your mouth to start your sales pitch. Writing services include marketing copy for print collateral, case studies, websites, email newsletters, blogs, press releases, and professional bios.
Print/Logo Design - The only limit is your imagination
Talent, creativity, and experience are applied to the creative process to produce visually appealing collateral that won't end up in the circular file. Developing winning marketing materials requires a solid understanding of what you want and need. The MarCom Lab listens intently to create effective logos, image brochures, pocket folders, calendars, posters, and direct mail pieces. Whatever you imagine can come to life through ink and paper. Quality collateral boosts your brand, your image, and your sales. We have developed strong relationships with a number of printers, so whether you need 50 copies, or 100,000 print run, The MarCom LAB can handle all the details.
Web Design - How important is my web presence?
As a new business, or any business at all, you cannot afford to go without a website. A website increases your visibility and reach, and gives you a virtual storefront for anyone who wants to see it, regardless of location. The MarCom Lab can offer guidelines to plan targeted pages, copywriting to create ideal copy for your web audience, and development services to bring your company's identity to the web. If you already have a site, but it needs a tune-up, we can do that as well! We have aligned with strategic partners to offer Social Networking, Onsite and Offsite SEO, eCommerce capabilities, and custom web applications.
Next Step...
Need marketing, public relations, copywriting, print or web design? Check out the MarCom Lab Campaign Packages. If
you are looking for a longer term solution, The MarCom Lab can be retained on a monthly basis to act as your Marketing Director for 3, 6, 9, or 12 months. This spreads the cost of your marketing out over a longer term and is less of a blow to your budget.
Check out our Packages
Review Our Proposal and Fee Guidelines
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